New campaign highlights energy sector’s importance to all Canadians

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A group called Canadians for Canada’s Future (CFF) has launched a new national campaign to reinforce the significant impact that the energy sector has on Canada.  The organization has committed funds to a national campaign that highlights the fact that when the energy sector is at risk, every Canadian is affected.

The objective of the campaign encourages the necessary discussion about the energy sector in Canada and to promote the benefits that this industry directly and indirectly brings to all Canadians.

Jesse Doenz, a co-founder of CCF, said because of the significance and scale of Canada’s energy sector, “Our quality of life and high standard of living – that we enjoy every day in this great country – is a direct result of the access we are fortunate to have, to many forms of energy.

He said although Canada has an abundance of natural resources that can fuel our nation, we are importing resources daily from countries that take advantage of us, and that do not share the social values or legal standards that we demand from ourselves.

“I have never met a Canadian that supports billions and billions of dollars flowing out of our economy, along with tens of thousands of jobs, yet that is what happens every year, year after year.”


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Doenz added, “Our energy industry is the most technologically advanced and environmentally friendly energy industry on this planet.  Every single one of us cares about the environment and how we develop our resources and we want to bring all of Canada together to understand that this is the truth. The message about the industry’s commitment to the environment and to safety and its investment into alternative energy sources is all too often overshadowed in current discussions.”

World energy demand is increasing every year, and Doenz said CCF supports the growth of all responsibly developed energy to fill this demand, including significant growth in renewables.

“There is no question Canada should be a world leader in supplying the most responsibly sourced energy – not only to ourselves, but to other parts of the world,” he said.

What’s more, says Doenz, “We as a nation need to come together and fix the issue of our country selling our resources for less than world prices.  This will stop the growing debt burden we are all facing, which leads to crushing interest payments and cuts to social programs we all want to see thriving.  It will also bring back investment and stimulate our economy in a way that will benefit all Canadians and all sectors of industry.”

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